About Us
What is Creative Swansea? *DRAFT COPY & IMAGES NOT YET SIGNED OFF*
Creative Swansea is delivered by Swansea Council and funded by the UK government through the UK Shared Prosperity Fund. The creative industries and cultural sector are not only to our economic prosperity, it’s central to how Swansea identity and future growth.
With nearly 400 creative businesses and home to a powerful freelance workforce operating across the UK, Swansea’s creative sector spans arts, digital tech, music, moving image content, performance, and more. We’re here to amplify what’s already happening and connect it with what’s next.
Creative Swansea supports the whole professional creative ecosystem, focusing on:
- Hosting events that spark collaboration and connection
- Signposting opportunities, workspaces, and support
- Representing Swansea’s professional sector regionally and nationally
- Enabling cross-sector partnerships
- Championing freelancers and businesses, including the 95% micro-businesses of our eco-system.
From grassroots arts organisations and traditional galleries to digital media firms and creative hubs, we support every corner of Swansea’s creative map. Rooted in the city’s rich cultural heritage and vibrant creative ethos, we’re here to help talent and enterprise thrive – in Swansea for Wales and the UK.
Our Values
Heritage & Legacy
Community
Innovation & Growth
Knowledge & Opportunity
Talent
Our Team
Tracey McNulty
Head of Service
Nerys Evans
Strategic Manager
Sarah Morgan
Creative Swansea CoordinatorCreative Swansea is here to connect creatives, share resources, and advocate for the sector. We focus on:
- Networking and Events: We bring creatives together through events that spark collaboration and build a shared identity for Swansea’s creative scene.
- Resources and Signposting: From funding opportunities to local studio spaces, we share the tools and knowledge creatives need to succeed.
- Advocacy and Representation: We promote Swansea’s creative sector at the regional and national level, helping to attract attention, investment, and support.
- Cross-Sector Collaboration: We facilitate partnerships across sectors—from tourism and tech to health and education—unlocking new audiences and revenue streams.
- Microbusiness Support: With 95% of Swansea’s creative businesses being micro-enterprises (less than 10 people), we prioritise support structures that make growth more accessible.
Our Vision
We want Swansea to be recognised as a place where creative work doesn’t just start – it thrives. That means:
- Creating clearer pathways from early career to sustainable practice
- Helping micro businesses scale up
- Making access and equity central to everything we do
- Strengthening Swansea’s reputation as a creative connector
Why Swansea?
Swansea’s creative edge comes from its unique mix of people, places, and practice.
Institutions like Glynn Vivian Gallery and the Dylan Thomas Centre; two universities producing creative graduates; a vibrant freelance scene which represents over 40% of the creative workforce – with some sectors reaching 88%; and a bottom-up culture from grassroots venues to pop-up events.
We’re increasingly recognised as a ‘micro cluster’ in the Music, Performing, and Visual Arts – now it’s time to grow that reputation and back it with action.
Together, we can unlock the city’s creative potential and shape a future where Swansea’s culture and creativity lead the way.
Want to get involved?
Follow us on social media, sign up for updates, and join one of our upcoming events. Creative Swansea is your space – let’s build it together.